The Nineteen60 line features unique pieces designed for the fashion-conscious male and female fan looking for more than just a t-shirt. This line appeals to the trendsetting fan in both the boardroom and at the tailgate, combining tradition, style and luxury.
On Friday, September 23, Gameday Cloth will debut new inventory from Nineteen60. Stop by from Noon – 3 p.m. to see and purchase the collection! Enjoy fun music and grab a cold beer as Gameday fans model Ninteen60 apparel. Whether you’re watching from the 50-yard line or on your 50-inch screen at home, Gameday Cloth and Nineteen 60 allow you to show your Cowboys spirit in style.
“Nineteen60 is the perfect addition to our inventory, as we share the same mission of making fans look fashionable at their favorite sporting events,” said Jana Mathena, founder of Gameday Cloth. “We both believe in providing unique, stylish and luxurious apparel for fashion-forward fans.”
“Launched in May, Nineteen60 apparel is making its first foray into the boutique and specialty market this September,” said Lindsey Marten, Dallas Cowboys Merchandising (DCM). “DCM is the only major sporting brand to design, manufacture and distribute its own apparel, and we are delighted to partner with Gameday Cloth to bring our unique pieces to DFW consumers.”
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ABOUT GAMEDAY CLOTH
Gameday Cloth was created by two Southern Methodist University Alumni unable to find what they wanted to wear to The Boulevard - unique, stylish college wear. After visiting every store in the area and finding a limited supply of fashionable product, Scott Boyles and Jana Mathena created their own company to provide the most fashion forward, on-trend items. The store offers lifestyle fashion options to the stylish fan. Gameday Cloth is located in the Shops at Legacy, Plano. Items are also available for sale online at www.gamedaycloth.com.